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How to do market research?


Saade on inglise keeles! // Show is in English! 

Today we will focus on the most essential part of marketing: getting to know the customers. Jean Sutton from Actionline (UK) will guide us through the topic. 

  • How do Estonian companies handle market research especially in export market?
  • What could be improved?
  • What should a company know about a new market?
  • How to gather the information about markets? 
  • How to build a system for gathering and analysing customer data?
  • How should a company keep regularly up to date with customer information?

Length of the show 29.51