fbpx Business Storytelling | Marketingi Instituut

Business Storytelling


Saade on inglise keeles! // Show is in English! 

Our guest today is Steve Rawling from UK, who has a long term BBC experience and will explain us everything about business storytelling. 

  • What is the main difference between business storytelling and fairytales?
  • What are the similarities?
  • What type of stories would a business need? 
  • How to construct a story?
  • What makes a good business story?
  • When should a company tell its stories? How often should a company change its stories?

Length 37.47