Inbound marketing has been hot topic for many marketers for some time now and I am happy to present the topic here today by a representative of Hubspot, one of the world biggest inbound marketing companies.
- What is inbound marketing?
- How does it differ from traditional marketing?
- What type of companies benefit most from inbound marketing? Who will benefit less? Is it replacing the traditional outbound marketing or completing it?
- How to build up an efficient inbound marketing system in an organisation?
- How to plan inbound marketing?
- What are the key success factors in executing an inbound marketing campaign?
- What are the main risks?
- What are the costs of inbound marketing?
- How to measure the results of inbound marketing? How quickly can the results be expected?
Length of the part 41.28